Partial client list



Founded in 2002, Major League Gaming (MLG) is the dominant media property exclusively targeting tens of millions of consumers worldwide who have a passion for playing video games as a competitive social activity. MLG tapped 540 SEO to perform an extensive site-wide SEO audit, conduct keyword research and optimize its top pages.

Through extensive analysis, 540 SEO created a comprehensive SEO audit document that identified issues and provided critical recommendations for improving’s ranking ability. All major SEO elements from page title construction to subdomain naming, canonicalization and sitemaps were included in the report.

Keyword research was performed for the site’s top pages to better define search terms the site should be targeting, and those terms were mapped to appropriate pages. All pages were then optimized and scored for keyword relevance.

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Steven Flenory, Vice President, Production
Steven Flenory, Vice President, Production Major League Gaming
Excellent insights, great communication and a high level of service. 540 SEO’s recommendations were comprehensive and easy to understand. We’re very pleased with the results.


Crossfit X-Factor is a Portland-based physical fitness facility. As a new gym in a competitive space, Crossfit X-Factor faced tough competition from both national chains like 24 Hour Fitness and established local gyms, including numerous Crossfit affiliates.

Their goal was to increase customer acquisition through improved rankings in both local and organic search. 540:SEO created and executed an organic and local search strategy for the company including extensive keyword research, website optimization and targeted local directory submissions.

As a result of our efforts, Crossfit X-Factor now ranks on page 1 for Google across multiple target keyword phrases. In some cases, target keywords rank #1 in Google’s local search results — a highly valued position for any local business.

Chris McDonald
Chris McDonald Crossfit X-Factor
We found 540 SEO’s approach to be professional, friendly and extremely results-oriented. Our search presence has gone from invisible to the first page of Google. Thanks to 540, more customers are finding our gym through search than ever before. Highly recommended.

Mesirow and Stravitz is a Washington, DC-based law firm specializing in Personal Injury. Their popular blog Legal Juice is one the most widely read legal blogs in the nation.

The firm wanted to utilize a Google Adwords promotion to help increase readership, but didn’t have the time, knowledge or resources to get started. 540:SEO created an Adwords campaign strategy for Legal Juice, performing keyword research, writing ad copy, optimizing ads and tracking results. Click-through rates for the top-performing ads were well over 1%, bringing cost per click rates below $.30 — exceptional results for highly competitive legal keywords.

540 SEO was also asked to analyze the firm’s local search results, and if possible, explain the drop in their search rankings from top 3 to #10. Our audit revealed multiple locations for the firm’s business listings, a common problem with businesses that have recently moved. Conflicting directory listings frequently result in local ranking penalties with Google. We encourage all Small Business clients with a Google Places page to double check their directory listings and ensure business name, street address and website URL all match.

John Mesirow
John Mesirow Mesirow and Stravitz
We demand a lot from our service providers, and I was pleased with the value 540:SEO delivered. A+ service, highly professional and a team that puts results first. Very highly recommended and I wouldn’t hesitate to use them again.
Pivot_group Pivot Group, an integrated marketing agency located in Portland OR integrates branding, marketing, and research to drive results for companies nationwide. Pivot has grown by the most powerful marketing tool around — positive word-of-mouth — and specializes in telecom/utilities, software, start-ups, non-profits, and businesses engaged in the active lifestyle (sports, outdoors, gardening).

540 SEO partners with Pivot to provide comprehensive Search Engine Optimization services for clients who understand the power of Search Engine Marketing. We provide a wide range of SEO services, from helping clients look deeper into the online competitive landscape, to researching the effectiveness of their Adwords programs and search engine optimizing websites to improve ranking power.

Mark Fordice, Principal
Mark Fordice, Principal Pivot Group
We look to 540 SEO for a number of key services including SEO, competitive analysis, site audits and full-site optimization. They’re personable, helpful, and responsive. We keep coming back because we’re very pleased!

Dogpaw Studio offers quality, personalized web design for businesses large and small throughout the Pacific Northwest. Using a unique four-step process, Dogpaw Studio collaborates closely with clients to develop websites that best represent their business.

They provide expert technical support and, through their partnership with 540 SEO, build Search Engine friendly websites and offer comprehensive Adwords management for clients. Clients with multiple retail locations choose Dogpaw Studio and 540 SEO to manage their local Search Engine presence through effective Local SEO practices.

Chijo Takeda
Chijo Takeda Dogpaw Studio
540 SEO is a terrific resource for all our SEO needs.

They’re professional, knowledgeable and up to date on all the latest Search Engine strategies.

Highly recommended.


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